Product Strategy & Digital Transformation

Welcome to 3.0

Where trust, community, and validation matter more than just building tech.

PS Product Person exists to fix those problems

We make sure that you are on the path to building something people actually want.

42%

Startups fail because they build products that don't solve a real problem.

14%

Startups fail because they ignore their customers and build in isolation.

14%

Startups fail because they don't have proper marketing.

What We Do

Building a successful business requires synchronizing the market need with the technical build.

Strategy

I define market needs and GTM strategy so your product actually matters.

  • Building the warm leads and pre-sold crowd before launch
  • Proving the market exists before code is written
  • Creating the strategic path that leads directly to revenue

Execution

I handle day-to-day execution as a Product Manager or Product Owner.

  • Refining the backlog to focus on high-impact features
  • Directing development teams to prevent wasted resources
  • Validating the build to ensure features ship on time and bug-free

Proof of Work

Real results across startups, scaleups, and enterprise teams.

Market Validation & Community Growth

De-risking your investment by proving the market demand first.

Managing Scale & Complexity

Building systems that handle millions of users and strict regulations.

AI Strategy & Implementation

Help clients build revenue-generating AI utility, not just slap an 'AI' label on a product.

What Clients Say

"Paola's comprehensive competitor analysis helped us identify key market opportunities we hadn't considered. Her strategic insights have already influenced our product roadmap and go-to-market strategy."

Reinhard Pekarek

Owner, Level Best Concrete

"Paola's product strategy tools are incredibly practical and founder-friendly. Her competitive analysis sheet was one of the most useful resources I've seen - clear, structured, and immediately actionable."

Jessica Liang

Owner, Nook

"Paola moved faster than I imagined. Within a few days we had a prototype, and within weeks a beta version of my digital mailing app. She caught it without missing a beat."

Mark Huggan

Owner, Phantom Couriers

Ready to Build Something People Actually Want?

Book a free 30-minute discovery call to discuss your biggest business pain points.